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CIMA Managing Finance in a Digital World Sample Questions:

1. XY Company has just completed a consumer survey which has produced large quantities of data regarding its products. Which of the following is NOT relevant in the processing of this data?

A) Data comparisons are made
B) Data is filtered for relevance
C) Data is disseminated to users
D) Meanings are attributed to the data

2. AB Company has recently produced a very successful brand of washing powder which has achieved high market growth and a high market share. According to the Boston Consulting Group (BCG) matrix what is the product's next stage of development?

A) Star
B) Question mark
C) Cash cow
D) Dog

3. S is employed within the accounting function of a small company. Due to the size of the company, there are not enough resources for separate accounting functions so S is responsible for both management and financial accounting tasks. As the company is so small there is no requirement for audit. However it does make use of the services of an external certified accountant for statutory accounting and taxation services.
According to Mintzberg, in which part of the organisation does the external accountant belong?

A) Support staff
B) Strategic apex
C) Technostructure
D) Operating core

4. The psychological contract is by nature:

A) written as part of a worker's terms and conditions.
B) unwritten and not legally binding.
C) legally enforceable due to custom and practice.
D) renegotiated annually between management and unions.

5. Which of the following is NOT a form of viral marketing?

A) Video clips (including those taken on mobile phones)
B) Television advertisement
C) Email
D) Text message

Solutions: